We’ve seen the different ways the internet unbundled print and music. TV is evolving, or at least unbundling, more slowly. Ben Thompson has been tracking this for some time. In his latest look he focuses on how Facebook, Snapchat are contributing to TVs’ unbundling. This is not just about commercial TV but video and advertising in general.
Speaking of video, just as Facebook is starting to pushing long form video...Parse.ly finds users not that engaged with video
Parse.ly examined the performance of four types of posts within its network of 700 sites: long-form, short-form, video, and slideshows. Slide by Parse.ly